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PUBLICITY GUIDELINES FOR GRANTEES
 
When the good news of the grant you received from the Community Foundation is publicized, the benefit is widespread. The work your organization does in the community receives attention, the Community Foundation is recognized for its contribution and other organizations learn about our grant programs and are encouraged to contact us.
 
When the Community Foundation makes a grant, the media are usually more interested in hearing directly from you about the people who will benefit than receiving a press release from the Community Foundation. Because you are more familiar with your organization’s programs, your outcomes in the community and the impact the
Community Foundation’s support will have, your help is invaluable in effectively spreading the word about your grant projects.
 
The Community Foundation asks that you:
 
-  Include news of your grant in any publications you produce for internal or external distribution, such as newsletters, brochures, annual reports, etc.
-    Issue a press release about your grant and send to appropriate Sonoma County media (newspapers, radio and television stations). Radio stations may be interested if someone can provide an interview on the air, TV stations may be interested if the program has good visual appeal.
-   Provide a link to the Community Foundation’s Web site (www.sonomacf.org) on your Web site, if you have one.
-   Send us a draft of any promotional materials (including press releases) you plan to send out before publication so that we can ensure the accuracy of our name and the purpose of the grant.
-   Send us copies of any grant-related media coverage that results from your efforts.
 
Community Foundation staff will help you by:
 
-    Reviewing your news releases and other publicity materials, if requested.
-    Being available for an interview, if appropriate.
-   Listing your grant and linking to your organization’s Web site from our Web site.
 
References
 
-   Our name: Please always refer to us as Community Foundation Sonoma County (no comma, no “the,” no “of.”) or the Community Foundation. Do not use the abbreviation CFSC if at all possible. If you have received a grant from an individual fund of the Community Foundation, the letter you receive with your check will specify the exact name of the fund that should be used in any recognition, e.g. “A grant from the Joe Doe fund of Community Foundation Sonoma County.”
-   Description: Please use the following “boilerplate” paragraph to describe the Community Foundation in any publicity:
 
Community Foundation Sonoma County was established in 1983 to create an ongoing source of funds for local charitable organizations. It is a vehicle for community philanthropy that enables individuals of both modest means and substantial wealth to contribute to a permanent endowment for Sonoma County. For more information, please visit www.sonomacf.org.
 
-    Logo: Use of our logo is allowed only under certain circumstances. Please contact the Community Foundation for additional information.
 
 
 
Photographs
 
We encourage you to submit photographs (one or two selected images) that best illustrate how your grant project benefits the community for possible use in the Community Foundations annual report, Web site or other published materials.
 
Questions about your grant should be directed to Robert Judd, Director of Programs, at 579-4073, ext. 15 or rjudd@sonomacf.org

© Community Foundation Sonoma County - 250 D Street, Suite 205  Santa Rosa, CA 95404  
Phone 707.579.4073  Fax 707.579.4801
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